Carolina Blue / Birch
Beyond its best-in-class materials and state-of-the-art construction, our soft cooler totes are a triumph of stunning design crafted to be one of the most durable, puncture-resistant, waterproof/leak-proof, UV-resistant, and mold and mildew-resistant soft cooler bags available in the world today.
Robust Construction: best-in-class exterior and interior materials with welded seams, making this tote extremely durable, puncture resistance, waterproof, and leakproof.
Leak Proof Closure: leak proof zippers and dry dock points ensure a secure seal and prevent leaks.
Exceptional Insulation: 1-inch thick, closed-cell, high-density foam yields maximum insulation and cooling longevity.
Smart Storage: waterproof front storage pocket, back slip pocket designed to breathe and reduce moisture buildup, and dual mesh side pockets for additional storage.
Branded carrying strap
Zipper care kit
Re-usable carrying case
The Tote 2.0 is 24” wide at the top and 20" wide at the base. It stands at 15” tall with a 10.5” width bottom while weighing 3 pounds.
Top: Length Left to Right - 24"
Width Sides - 5.5"
Base: Length Left to Right - 20"
Width Sides - 10.5"
Made for everyday adventures
For the epic. For the everyday. For whatever lies ahead.
Form & Function
Gear designed to perform exactly how you need it, for as long as you have it. All with endless innovation and style.
- Daily Use:
Lightweight design and carrying options make it practical for carrying meals or refrigerated goods, keeping food fresh throughout the day and into the next if needed. - Picnics and Events:
The ICON tote's dual thermal properties allow you to keep drinks, ice, and cool treats cold as well as dishes for picnics, family gatherings, and tailgates hot* for longer periods. Convenient storage features make it perfect for the additional items you may need. - Road Trips and Travel:
Leak-proof design and superior insulation make it ideal for storing snacks and drinks during long drives, reducing the need for frequent stops. - Outdoor Adventures:
Whether camping, hiking, fishing, hunting, boating, or even just lounging at the beach, the ICON soft cooler tote keeps drinks and food cool, as well as warm, for extended periods and withstands the normal wear and tear associated with frequent use in various outdoor conditions.
To ensure the longevity and performance of the cooler bag, particularly its leak proof zipper, regular cleaning and maintenance are crucial. This includes wiping down the zipper and bag after each use, especially in dirty or saltwater environments, using mild detergents and brushes to clean the zipper teeth and tracks, and ensuring the bag and zipper are completely dry before storage. Periodic lubrication of the zipper with our included lubricant is highly recommended.
The new standard
Advanced engineering
Choose your adventure
